REMEMBER when movie theaters called the trailers they showed “previews of coming attractions”? Many of the glitzy, big-budget commercials that are scheduled to run during Super Bowl XLV on Feb. 6 will offer previews of coming products and services....
>>>REMEMBER when movie theaters called the trailers they showed “previews of coming attractions”? Many of the glitzy, big-budget commercials that are scheduled to run during Super Bowl XLV on Feb. 6 will offer previews of coming products and services.
For instance, two commercials that Volkswagen of America plans for the game will offer sneak peeks at two models that are to make their debuts in the fall, the 2012 Passat and a redesigned version of the New Beetle (the New New Beetle?).
**The excerpts are taken from the NYT article, "During Super Bowl, Whetting Appetites for Products to Come," written by Stuart Elliot which is linked below. Please do click through to read more about what you can expect on February 6 for the Super Bowl.**
http://www.nytimes.com/2011/01/26/business/media/26adco.html