Should grammar and other rules of punctuation (and sometimes, good manners) be followed while tweeting and other social media network activities?

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Should grammar and other rules of punctuation (and sometimes, good manners) be followed while tweeting and other social media network activities?

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Yes, social media is built on communication. There are rules which makes this an enjoyable experience for everyone.

No, social media and the internet is built on spontaneity, self-expression free of censorship, and authenticity.

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A small but vocal subculture has emerged on Twitter of grammar and taste vigilantes who spend their time policing other people’s tweets — celebrities and nobodies alike. These are people who build their own algorithms to sniff out Twitter messages that are distasteful to them — tweets with typos or flawed grammar, or written in ALLCAPS — and then send scolding notes to the offenders. They see themselves as the guardians of an emerging behavior code: Twetiquette.

[excerpt from NYT article included below]

http://www.nytimes.com/2010/04/29/fashion/29twitter.html